BookOnlineNow Demand Trends

At BookOnlineNow we have been closely monitoring the unprecedented developments of the COVID-19 coronavirus pandemic and its impact on the global hotel industry. To help hotels and travel companies adapt to this fast-changing and unpredictable environment, we have created the BookOnlineNow Demand Trends.

We hope this information will help hotels and travel related companies to get the most informed and marketing strategies. BookOnlineNow Demand Trends Tracker is based on date retrieved from BookOnlineNow booking engine and tracks demand related and reservations related guest behavior. The Tracker has been carried out with the collaboration and consulting of Nea Mesa Hotel and Tourism Digital Marketing Agency .

Research Methodology

The research is based on the analysis of data retrieved from BookOnlineNow Booking Engine. We have considered week by week analysis of the overall Requests (Demand) and Reservations.

  • Data Analysis and Sample Hotels: The analysis is based on the cumulative and average data from a number of 8-10 properties using BookOnlineNow booking engines per examined Region.
  • Demand and Reservations Terms: Any request made on the booking engine based on Request Date and any Reservation done through the booking engine is considered for this analysis.
  • Benchmarking: Zero (0) Point is considered as the Number of Requests and Number of Reservations at the Week 16 – 22 February 2020. So, Week 16 – 22 February 2020 is the Reference Week (Zero Point).
  • The report details out the week-by-week changes of Number of Requests (Demand Trends) and Number of Reservations (Reservations Trend) for each examined region compared to the Reference Week.
  • For a comparative version, we compare the collected data with the previous year’s data points.
  • The Trends Tracker will be updated the coming weeks accordingly.

    The coming weeks will uncover important trends that may play a major role on your sales strategy this year; Stay Tuned!

  • Research Dates

    Weeks 2020 2019
    Week 1 Feb 16 to 22, 2020 Feb 17 to 23, 2019
    Week 2 Feb 23 to 29, 2020 Feb 24 to Mar 02, 2019
    Week 3 Mar 01 to 07, 2020 Mar 03 to 09, 2019
    Week 4 Mar 8 to 14, 2020 Mar 10 to 16, 2019
    Week 5 Mar 15 to 21, 2020 Mar 17 to 23, 2019
    Week 6 Mar 22 to 28, 2020 Mar 24 to 30, 2019
    Week 7 Mar 29 to Apr 04, 2020 Mar 31 to Apr 06, 2019
    Week 8 Apr 05 to 11, 2020 Apr 07 to 13, 2019
    Week 9 Apr 12 to 18, 2020 Apr 14 to 20, 2019
    Week 10 Apr 19 to 25, 2020 Apr 21 to 27, 2019
    Week 11 Apr 26 to May 02, 2020 Apr 28 to May 04, 2019
    Week 12 May 03 to 09, 2020 May 05 to 11, 2019
    Week 13 May 10 to 16, 2020 May 12 to 18, 2019
    Week 14 May 17 to 23, 2020 May 19 to 25, 2019
    Week 15 May 24 to 30, 2020 May 26 to June 01, 2020
    Week 16 May 31 to June 06, 2020 June 02 to June 08, 2020
    Week 17 June 07 to 13, 2020 June 09 to 15, 2020
    Week 18 June 14 to 20, 2020 June 16 to 23, 2020
    Athens - Greece : Demand and Reservation Trends
    NextGen Framework
    NextGen Framework
    Cyclades - Greece : Demand and Reservation Trends
    NextGen Framework
    NextGen Framework
    Ionio - Greece : Demand and Reservation Trends
    NextGen Framework
    NextGen Framework
    Crete - Greece : Demand and Reservation Trends
    Czech Republic : Demand and Reservation Trends
    Turkey : Demand and Reservation Trends
    Greece : Demand and Reservation Trends

    About BookOnlineNow

    BookOnlineNow is a leading booking engine and CRS system offering hoteliers market-top solutions, tools and services to boost conversion rate and maximize revenue from their direct bookings

    Founded in 2009, we have expanded and developed a clientele with more than 3,000 hotels in 45+ countries around the world and offices/representatives in Greece (Athens, Headquarters), Turkey (Istanbul), US (San Fransisco), Brazil (Sao Paulo), Argentina (Buenos Aires), Central Europe (Prague), Bulgaria (Sofia), Thailand (Chonburi) and Egypt (Cairo)

    About Nea Mesa

    Nea Mesa Hotel & Tourism Digital Marketing Agency is highly specialized in the provision of Digital Marketing services for the Hospitality Industry. Has been awarded at the Greek Tourism Awards for three consecutive years for the optimization of the direct booking channel of one of their clients. They provide 360 digital services with measurable results.

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    Disclaimer: The above texts have been compiled indicatively and informatively only and in order to assess their usefulness by the end user and since their use is not mandatory, the responsibility for the content and the use itself lays with the person who will use them.